The impact of the Big Oak Ranch on people’s lives is undeniable. Truly conveying that powerful impact to the public? That’s challenging. How do you show their life-changing mission — and lives changed — on video?
FitzMartin, Six Foot Five Productions, and Outpost Pictures succeeded at that daunting task. This month, they share the creative process that went into this striking, ADDY award-winning video.
Sean Doyle, co-founder and principal of FitzMartin, has been creating breakthrough moments for clients for more than 25 years. He has amassed unmatched expertise in helping B2B define the brand culture, leadership, technology, customer experience, and innovating programs to reach their customers, from Fortune 500 clients to promising middle-marking companies aspiring to grow.
Taylor Robinson, owner of and director for Six Foot Five Productions, has helped myriad organizations see that a great story well told is the most powerful tool they can use to communicate their vision. Taylor has crafted campaigns that take the raw, seemingly disparate elements of a great story and massaging them into emotionally moving and inspiring narrative works of art.
Chris Tomberlin founded Outpost Pictures in 2000 with a band of talented creatives and problem solvers, a MacBook Pro, and version 1.3 of Final Cut. Since then, Outpost has become a multiple Emmy Award-winning film and video post-production company with a reputation for creating inspired work in all facets of storytelling, from editing and color grading to motion graphics and special effects.
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AAF Birmingham plays a unique role in our local advertising community because we strive to maintain a strong network, through industry knowledge and education, creative recognition, and opportunities for idea exchange, for both the businesses and individuals who make up advertising in the Birmingham area.
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